Zendaya makes movement look effortless in new on campaign

Phenomenal
Phenomenal
Zendaya makes movement look effortless in new on campaign

Nimah Alabi

American actress, Zendaya, is showing off her latest collaboration with sportswear brand On in a new campaign that puts movement and style at the centre of the collection.

On, shared a video on Instagram featuring Zendaya and captioned the post, “On your right, Zendaya! Making movement look effortless as ever. Explore the latest collection co-created with Zendaya and @LUXURYLAW.”

The campaign promotes the latest collection co-created by Zendaya and her longtime stylist, Law Roach.

The collection combines On’s sportswear designs with fashion-focused details, including a distinctive python print.

The accompanying campaign takes an action-film-inspired approach, with Zendaya appearing in choreographed sequences that showcase the clothing in motion.

The collection also introduces the Cloudnova Moon Mary Jane, a new footwear style from the collaboration.

The latest release marks another chapter in Zendaya’s ongoing partnership with On, following their earlier co-created collection with Law Roach.

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