Mueez Ajao
– The men’s team will debut the new official outfits in their Champion’s League away match against Chelsea this week.
– Virgil Abloh’s streetwear label Off-White has confirmed a new partnership with one of the most innovative and fashionable clubs in the football industry AC Milan.
Off-White™ joins forces with #ACMilan as the Club’s Style and Culture Curator ➡️ https://t.co/0FJwB3e98C@OffWht diventa il nostro nuovo Style and Culture Curator ➡️ https://t.co/yZHd0sN0K3#WearYourHeartOnYourSleeve pic.twitter.com/CPvpQW0HRk
— AC Milan (@acmilan) October 4, 2022
– As the club’s official ‘style and culture curator’, Off-White will provide clothing for the men’s and women’s teams off the pitch, debuting at Stamford Bridge on October 5. On the eve of the match against Chelsea, the players stepped off their AC Milan x Off-White wrapped tour bus and onto the pitch in head-to-toe Off-White fits with signature branded bomber jackets, giving us a first look at what we can expect from the partnership.
Also Read: Giroud expects a special night against Chelsea upon his return to Stamford Bridge
Off-White™ will be partnering with @acmilan as the club’s official Style and Culture Curator. Based on shared values and a commitment to positive change, the collaboration leverages each partner’s expertise and views beyond off field uniforms.#WearYourHeartOnYourSleeve pic.twitter.com/0CsOJofTTD
— Off-White™ (@OffWht) October 4, 2022
Off the bus, on the pitch 🔎
It’s the eve of #CHEACM 🔜 #UCL #SempreMilan pic.twitter.com/5F0bcEpaBZ
— AC Milan (@acmilan) October 4, 2022
– In addition to styling the Rossoneri’s off-field uniforms, the union aims to bring both the club and the brand’s shared values together to create positive change. Centred on the celebration of humanity, the commitment builds upon the “I Support” vernacular introduced by Virgil Abloh back in 2020 – aligning with AC Milan’s values and RespAct manifesto – it plans to share the positive value of sports whilst tackling all forms of prejudice and discrimination.
🛫 London bound in our brand new @OffWht attire 😎#UCL | #CHEACM | #SempreMilan pic.twitter.com/OZ5zxy1U39
— AC Milan (@acmilan) October 4, 2022
– Matching actions to words, the ongoing partnership will also support Fondazione Milan, AC Milan’s charity foundation, working to provide young people – especially the most vulnerable and those in poverty – the opportunity to grow and develop their talents.
🚍 Cruising through London with our new @OffWht gear 😎#UCL | #CHEACM | #SempreMilan pic.twitter.com/IXv8hotla3
— AC Milan (@acmilan) October 4, 2022
– “The new journey is a further testament to AC Milan’s ability to engage with younger generations through the convergence of football with other sectors,” said Casper Stylsvig, chief revenue officer of AC Milan on connecting the audience of Off-White with supporters of the Rossoneri’s.
– Fusing together two innovative and ambitious global brands, the collaborative project pushes AC Milan into one of the most culture-forward and stylish teams in football history.
